La Mesa

Weaving artisan stories into a global brand

Weaving artisan stories into a global brand

Services

Design

Client

La Mesa

Info

La Mesa approached me to design a modern twist on traditional Mexican culinary branding. I developed a playful yet elegant identity system, combining bold colors, handmade typography, and mural designs that celebrate the spirit of CDMX.

Casa Nomad invited me to build a brand that honored the authenticity of Oaxacan artisans while appealing to a global audience. I crafted a rich, storytelling-driven identity, designed e-commerce experiences, and developed packaging that put the artisans work at center stage.